What can I do for you?

December 10, 2011 by erika1h | Leave a comment

Well, the answer is simple: A LOT.

I have been working in a creative marketing role for the past few years, and I have been designing for even longer than that. I have been a fan of photography, and have done several professional shoots, which is something I would love to continue to do. I am creative, with an arsenal of resources and professional contacts to help me facilitate nearly any project. So, in a nutshell, when it comes to marketing and promoting your business, there aren’t many things that I cannot do to help you.

Here are some of the tools and skills I have to help you take your business to the next level:

  1. Direct Marketing
  2. Campaign Development
  3. Design
    i.     Postcards
    ii.     Posters
    iii.     Dimensional mailers
    iv.     Fold over cards
    v.     Brochures
    vi.     Catalogues
  4. Analytics and Reporting
  5. E-Mail Marketing
    1. Copy writing
    2. HTML/Editing
    3. Graphic Design
    4. Web Design
  6. Online Marketing
    1. Web Development
    2. HTML/CSS
    3. CMS Development: WordPress
    4. Web Design
  7. Brand Identity
    1. Logo Development
    2. Story
    3. Promise
    4. Position
    5. Personality
    6. Associations
    7. Design
      i.     Business cards
      ii.     Letterhead
      iii.     Brand guidelines package
      iv.     Welcome kits
      v.     Template materials
    8. Campaign development
      1. Graphic Design
      2. Web Design
      3. Copy Writing
      4. Photograph
    9. Campaign Research
      1. Identify target audience
      2. Locate information about target audience
      3. Develop database of prospects within target audience
    10. Photography
      1. On-site commercial photography
      2. Product photography
      3. In-studio or on-location executive headshots

If you’re interested in learning more about how I can help you ignite the spark of creativity in your organization, please contact me today!

Erika Holley-Arment
erika.arment@gmail.com
720.253.8877

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Erika Holley-Arment Graduates from The Art Institute of Colorado

September 30, 2011 by erika1h | Leave a comment

September 23, 2011 I graduated from the Art Institute of Colorado with a degree in Design Management. The Design Management degree bridges the disciplines of management, design and production with creativity and innovation. My major emphasis is in Graphic Design, and my minor is in Interactive Media and Web Design. Combining these creative skill sets with the analytical and data-driven marketing principles and processes, I possess an arsenal of incredible tools to help businesses thrive. My Design Management degree allows me to build successful marketing strategies based on in-depth market research and demographics, while solving visual communication problems by applying well-thought design. I am trained and equipped to manage creative projects and teams, while utilizing my analytical skills to create visual communications that perfectly compliment the message. My background and experience, rich in creative strategy development and marketing concepts, make me an excellent communicator, disciplined producer and results-driven leader. Marketing. Strategy. Design. – Erika Holley-Arment

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